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A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>\n<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>\n<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>\n<ul>\n<li aria-level=\"1\">20% increase in conversion</li>\n<li aria-level=\"1\">13% increase in revenue per visitor </li>\n<li aria-level=\"1\">15% more transactions in the channel</li>\n</ul>\n<p>Download the case study to see how we made it happen.</p>\n<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p></span>","publish_immediately":true,"use_featured_image":true,"published_by_id":23891892,"published_at":1622658964337,"rss_body":"<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>\n<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>\n<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>\n<ul>\n<li aria-level=\"1\">20% increase in conversion</li>\n<li aria-level=\"1\">13% increase in revenue per visitor </li>\n<li aria-level=\"1\">15% more transactions in the channel</li>\n</ul>\n<p>Download the case study to see how we made it happen.</p>\n<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p>","rss_summary":"<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. 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A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>\n<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>\n<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>\n<ul>\n<li aria-level=\"1\">20% increase in conversion</li>\n<li aria-level=\"1\">13% increase in revenue per visitor </li>\n<li aria-level=\"1\">15% more transactions in the channel</li>\n</ul>\n<p>Download the case study to see how we made it happen.</p>\n<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p></span>","publish_immediately":true,"use_featured_image":true,"published_by_id":23891892,"published_at":1622658964337,"rss_body":"<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. 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<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>
<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>
<ul>
<li aria-level="1">20% increase in conversion</li>
<li aria-level="1">13% increase in revenue per visitor </li>
<li aria-level="1">15% more transactions in the channel</li>
</ul>
<p>Download the case study to see how we made it happen.</p>
<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p></span>, blog_publish_to_social_media_task=DONE_NOT_SENT}, keywords=[], label=<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >How Top-Up 2.0 Drove Substantial Growth for a North American Airline</span>, language=en-ca, languageVariant=false, layoutSections={}, legacyBlogTabid=null, legacyId=null, legacyPostGuid=null, linkRelCanonicalUrl=null, linkRelCanonicalUrlColumn=null, listTemplate=points/cobalt/templates/blog-index.html, liveDomain=news.points.com, mab=false, mabExperimentId=null, mabMaster=false, mabVariant=false, majorVersion=0, metaDescription=How Top-Up 2.0 Drove Substantial Growth for a North American airline, metaKeywords=null, migratedLegacyPost=false, name=<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >How Top-Up 2.0 Drove Substantial Growth for a North American Airline</span>, nextPostFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg, nextPostFeaturedImageAltText=A woman in a convertible car looks out at the ocean at sunset., nextPostName=Relevance through the Travel Recovery and Members' New Needs, nextPostSlug=relevance-through-the-recovery, onlyIdSlug=false, pageExpiryDate=null, pageExpiryDateColumn=null, pageExpiryRedirectId=null, pageExpiryRedirectIdColumn=null, pageExpiryRedirectUrl=null, pageExpiryRedirectUrlColumn=null, pageRedirectedColumn=false, pageTitle=How Top-Up 2.0 Drove Substantial Growth for a North American Airline, parentBlog='News & Insights' blog (42029737059) of hub id 9407148, password=null, passwordColumn=null, pastMabExperimentIds=[], performableGuid=null, performableVariationLetter=null, permissionedObjectType=Optional[BLOG_POST], personas=[], placementGuids=[], portableKey=null, portalId=9407148, position=null, postBody=<span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text" ><p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>
<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>
<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>
<ul>
<li aria-level="1">20% increase in conversion</li>
<li aria-level="1">13% increase in revenue per visitor </li>
<li aria-level="1">15% more transactions in the channel</li>
</ul>
<p>Download the case study to see how we made it happen.</p>
<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p></span>, postBodyRss=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>
<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>
<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>
<ul>
<li aria-level="1">20% increase in conversion</li>
<li aria-level="1">13% increase in revenue per visitor </li>
<li aria-level="1">15% more transactions in the channel</li>
</ul>
<p>Download the case study to see how we made it happen.</p>
<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p>, postEmailContent=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>, postFeaturedImageIfEnabled=https://f.hubspotusercontent40.net/hubfs/9407148/cover-img-18-1.png, postListContent=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>, postListSummaryFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/cover-img-18-1.png, postRssContent=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>, postRssSummaryFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/cover-img-18-1.png, postSummary=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>
, postSummaryRss=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>, postTemplate=points/cobalt/templates/blog-post.html, potentiallyStale=false, previewImageSrc=null, previewKey=NzLCMRAo, previousPostFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/cover-img-20-2.png, previousPostFeaturedImageAltText=, previousPostName=Introducing Hotel & Car Rewards for Qatar Airways Privilege Club, previousPostSlug=introducing-hotel-car-rewards-for-qatar-airways-privilege-club-1, processingStatus=PUBLISHED, propertyForDynamicPageCanonicalUrl=null, propertyForDynamicPageFeaturedImage=null, propertyForDynamicPageMetaDescription=null, propertyForDynamicPageSlug=null, propertyForDynamicPageTitle=null, publicAccessRules=[], publicAccessRulesEnabled=false, publicAccessRulesEnabledColumn=false, publishDate=2021-05-17 18:40:33, publishDateLocalTime=2021-05-17T18:40:33Z, publishDateLocalized=com.hubspot.jinjava.objects.date.FormattedDate@f969be9, publishDateLong=1621276833000, publishDateSnakeCaseLong=1621276833000, publishImmediately=true, publishImmediatelyColumn=null, publishTimezoneOffset=null, publishedAt=1622658964337, publishedByEmail=null, publishedById=23891892, publishedByName=null, publishedUrl=https://news.points.com/how-top-up-2.0-drove-substantial-growth-for-a-north-american-airline-1, requiresDeletion=false, resolvedDomain=news.points.com, resolvedLanguage=null, rssBody=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>
<!--more--><p>The airline and Points collaborated on a product upgrade designed to increase conversions and revenue with a simplified, personalized member experience, sophisticated promotional targeting, and an interactive design that seamlessly integrated into our partner’s branding.</p>
<p>By partnering with Points to upgrade their Top-up solution, the frequent flyer program was able to achieve:</p>
<ul>
<li aria-level="1">20% increase in conversion</li>
<li aria-level="1">13% increase in revenue per visitor </li>
<li aria-level="1">15% more transactions in the channel</li>
</ul>
<p>Download the case study to see how we made it happen.</p>
<p><br>{{cta('e5a94ff5-57f5-4cce-a622-0afc17906918')}}<br><br></p>, rssSummary=<p><strong>Points’ Top-Up solution</strong> enables members who come up short on the points/miles they need for a reward to buy them within the reward-booking flow, and complete their redemption right away. A North American airline, who was already offering our Top-Up solution to their members, felt that the experience could be more engaging and rewarding for their members.</p>
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