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make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>\n<p style=\"font-size: 20px; font-weight: bold;\"><span style=\"color: #444444;\">Download the report to learn more about:</span></p>\n<ul style=\"font-size: 20px;\">\n<li><span style=\"color: #444444;\"> Adding ways for your members to earn points and miles outside of travel</span></li>\n<li><span style=\"color: #444444;\"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>\n<li><span style=\"color: #444444;\"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>\n<li><span style=\"color: #444444;\"> How these solutions boost engagement and revenue for loyalty programs</span></li>\n</ul>\n<p><span style=\"color: #444444;\">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p></span>","publish_immediately":true,"use_featured_image":true,"published_by_id":23891904,"published_at":1625604222644,"rss_body":"<p style=\"font-size: 20px;\"><span style=\"color: #444444;\"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>\n<span style=\"color: #444444;\"><!--more--></span>\n<p style=\"font-size: 20px;\"><span style=\"color: #444444;\">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>\n<p style=\"font-size: 20px; font-weight: bold;\"><span style=\"color: #444444;\">Download the report to learn more about:</span></p>\n<ul style=\"font-size: 20px;\">\n<li><span style=\"color: #444444;\"> Adding ways for your members to earn points and miles outside of travel</span></li>\n<li><span style=\"color: #444444;\"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>\n<li><span style=\"color: #444444;\"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>\n<li><span style=\"color: #444444;\"> How these solutions boost engagement and revenue for loyalty programs</span></li>\n</ul>\n<p><span style=\"color: #444444;\">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p>","rss_summary":"<p style=\"font-size: 20px;\"><span style=\"color: #444444;\"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>\n<span style=\"color: #444444;\"></span>","blog_publish_to_social_media_task":"DONE_NOT_SENT","blog_post_schedule_task_uid":null,"featured_image_width":600,"featured_image_height":300,"header":null}, jsonBodyAsString={"attached_stylesheets":[],"post_summary":"<p style=\"font-size: 20px;\"><span style=\"color: #444444;\"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>\n<span style=\"color: #444444;\"></span>","has_user_changes":true,"last_edit_session_id":null,"last_edit_update_id":null,"html_title":"Relevance through the Travel Recovery and Members' New Needs","tag_ids":[45280486675,48278571108],"topic_ids":[45280486675,48278571108],"campaign_name":"Relevance through the Recovery","campaign_utm":"Relevance%20through%20the%20Recovery","enable_google_amp_output_override":false,"featured_image":"https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg","featured_image_alt_text":"A woman in a convertible car looks out at the ocean at sunset.","head_html":null,"link_rel_canonical_url":null,"meta_description":"Report on current trends in loyalty programs including members’ travel habits, and how to respond to their\ncorresponding rewards needs.","post_body":"<span id=\"hs_cos_wrapper_post_body\" class=\"hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text\" style=\"\" data-hs-cos-general-type=\"meta_field\" data-hs-cos-type=\"rich_text\" ><p style=\"font-size: 20px;\"><span style=\"color: #444444;\"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>\n<span style=\"color: #444444;\"><!--more--></span>\n<p style=\"font-size: 20px;\"><span style=\"color: #444444;\">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>\n<p style=\"font-size: 20px; font-weight: bold;\"><span style=\"color: #444444;\">Download the report to learn more about:</span></p>\n<ul style=\"font-size: 20px;\">\n<li><span style=\"color: #444444;\"> Adding ways for your members to earn points and miles outside of travel</span></li>\n<li><span style=\"color: #444444;\"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>\n<li><span style=\"color: #444444;\"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>\n<li><span style=\"color: #444444;\"> How these solutions boost engagement and revenue for loyalty programs</span></li>\n</ul>\n<p><span style=\"color: #444444;\">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p></span>","publish_immediately":true,"use_featured_image":true,"published_by_id":23891904,"published_at":1625604222644,"rss_body":"<p style=\"font-size: 20px;\"><span style=\"color: #444444;\"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>\n<span style=\"color: #444444;\"><!--more--></span>\n<p style=\"font-size: 20px;\"><span style=\"color: #444444;\">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>\n<p style=\"font-size: 20px; font-weight: bold;\"><span style=\"color: #444444;\">Download the report to learn more about:</span></p>\n<ul style=\"font-size: 20px;\">\n<li><span style=\"color: #444444;\"> Adding ways for your members to earn points and miles outside of travel</span></li>\n<li><span style=\"color: #444444;\"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>\n<li><span style=\"color: #444444;\"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>\n<li><span style=\"color: #444444;\"> How these solutions boost engagement and revenue for loyalty programs</span></li>\n</ul>\n<p><span style=\"color: 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featured_image=https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg, meta_description=Report on current trends in loyalty programs including members’ travel habits, and how to respond to their
corresponding rewards needs., campaign_name=Relevance through the Recovery, campaign_utm=Relevance%20through%20the%20Recovery, has_user_changes=true, attached_stylesheets=[], enable_google_amp_output_override=false, post_body=<span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text" ><p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>
<span style="color: #444444;"><!--more--></span>
<p style="font-size: 20px;"><span style="color: #444444;">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>
<p style="font-size: 20px; font-weight: bold;"><span style="color: #444444;">Download the report to learn more about:</span></p>
<ul style="font-size: 20px;">
<li><span style="color: #444444;"> Adding ways for your members to earn points and miles outside of travel</span></li>
<li><span style="color: #444444;"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>
<li><span style="color: #444444;"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>
<li><span style="color: #444444;"> How these solutions boost engagement and revenue for loyalty programs</span></li>
</ul>
<p><span style="color: #444444;">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p></span>, blog_publish_to_social_media_task=DONE_NOT_SENT}, keywords=[], label=<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Relevance through the Travel Recovery and Members' New Needs</span>, language=en-ca, languageVariant=false, layoutSections={}, legacyBlogTabid=null, legacyId=null, legacyPostGuid=null, linkRelCanonicalUrl=null, linkRelCanonicalUrlColumn=null, listTemplate=points/cobalt/templates/blog-index.html, liveDomain=news.points.com, mab=false, mabExperimentId=null, mabMaster=false, mabVariant=false, majorVersion=0, metaDescription=Report on current trends in loyalty programs including members’ travel habits, and how to respond to their
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<span style="color: #444444;"><!--more--></span>
<p style="font-size: 20px;"><span style="color: #444444;">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>
<p style="font-size: 20px; font-weight: bold;"><span style="color: #444444;">Download the report to learn more about:</span></p>
<ul style="font-size: 20px;">
<li><span style="color: #444444;"> Adding ways for your members to earn points and miles outside of travel</span></li>
<li><span style="color: #444444;"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>
<li><span style="color: #444444;"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>
<li><span style="color: #444444;"> How these solutions boost engagement and revenue for loyalty programs</span></li>
</ul>
<p><span style="color: #444444;">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p></span>, postBodyRss=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>
<span style="color: #444444;"><!--more--></span>
<p style="font-size: 20px;"><span style="color: #444444;">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>
<p style="font-size: 20px; font-weight: bold;"><span style="color: #444444;">Download the report to learn more about:</span></p>
<ul style="font-size: 20px;">
<li><span style="color: #444444;"> Adding ways for your members to earn points and miles outside of travel</span></li>
<li><span style="color: #444444;"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>
<li><span style="color: #444444;"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>
<li><span style="color: #444444;"> How these solutions boost engagement and revenue for loyalty programs</span></li>
</ul>
<p><span style="color: #444444;">{{cta('4e8928ee-a91b-4d09-b199-5284622c20cf')}}</span></p>, postEmailContent=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p> 
<span style="color: #444444;"></span>, postFeaturedImageIfEnabled=https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg, postListContent=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p> 
<span style="color: #444444;"></span>, postListSummaryFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg, postRssContent=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p> 
<span style="color: #444444;"></span>, postRssSummaryFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/Innovation_HubSpot_Thumbnail.jpg, postSummary=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>
<span style="color: #444444;"></span>, postSummaryRss=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p> 
<span style="color: #444444;"></span>, postTemplate=points/cobalt/templates/blog-post.html, potentiallyStale=false, previewImageSrc=null, previewKey=aWfgwEoy, previousPostFeaturedImage=https://f.hubspotusercontent40.net/hubfs/9407148/cover-img-18-1.png, previousPostFeaturedImageAltText=How Top-Up 2.0 Drove Substantial Growth for a North American airline, previousPostName=How Top-Up 2.0 Drove Substantial Growth for a North American Airline, previousPostSlug=how-top-up-2.0-drove-substantial-growth-for-a-north-american-airline-1, processingStatus=PUBLISHED, propertyForDynamicPageCanonicalUrl=null, propertyForDynamicPageFeaturedImage=null, propertyForDynamicPageMetaDescription=null, propertyForDynamicPageSlug=null, propertyForDynamicPageTitle=null, publicAccessRules=[], publicAccessRulesEnabled=false, publicAccessRulesEnabledColumn=false, publishDate=2021-05-20 17:25:49, publishDateLocalTime=2021-05-20T17:25:49Z, publishDateLocalized=com.hubspot.jinjava.objects.date.FormattedDate@69279f30, publishDateLong=1621531549000, publishDateSnakeCaseLong=1621531549000, publishImmediately=true, publishImmediatelyColumn=null, publishTimezoneOffset=null, publishedAt=1625604222644, publishedByEmail=null, publishedById=23891904, publishedByName=null, publishedUrl=https://news.points.com/relevance-through-the-recovery, requiresDeletion=false, resolvedDomain=news.points.com, resolvedLanguage=null, rssBody=<p style="font-size: 20px;"><span style="color: #444444;"><strong>As travel behaviors continue to evolve, our industry is shifting its focus from “getting back to normal” to charting a new course.</strong> Travel loyalty programs are faced with the challenge of staying relevant in members’ eyes, understanding their post-Covid needs, and evolving their offerings to match.</span></p>
<span style="color: #444444;"><!--more--></span>
<p style="font-size: 20px;"><span style="color: #444444;">This paper outlines four proactive changes a loyalty program can make to its offerings to stay nimble in our current travel environment—even with limited in-house resources.</span></p>
<p style="font-size: 20px; font-weight: bold;"><span style="color: #444444;">Download the report to learn more about:</span></p>
<ul style="font-size: 20px;">
<li><span style="color: #444444;"> Adding ways for your members to earn points and miles outside of travel</span></li>
<li><span style="color: #444444;"> How members can steadily continue earning, redeeming, and accessing their status perks while traveling less</span></li>
<li><span style="color: #444444;"> Solutions that give members more flexibility in how they pay for travel services using their points and miles</span></li>
<li><span style="color: #444444;"> How these solutions boost engagement and revenue for loyalty programs</span></li>
</ul>
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