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What Drives Engagement in Times of Low Travel?

Peek inside the minds of some of your most valuable members. Loyalty program members are still buying points and miles in large volumes during the global pandemic. From May to August 2020, Points surveyed over 2,000 loyalty currency buyers post-purchase to understand what's driving them to buy in a time of significantly reduced travel.

Hear from loyalty program members, in their own words:

  • Why did they choose to buy points/miles right now?
  • How do they perceive the value of their points/miles?
  • When do they plan to redeem their points/miles?

 

Download the report now to read the full analysis.

 

Download

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